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Portrait of Christina
Portfolio 2026

Christina Georges, Social Media Manager and Content Creator

Social media & content creation
for brands that want to stand out and feel human.

About
me

+40.4%Instagram followers for a client since Sept 2026
4Luxury house experiences
3Languages: FR, EN, AR

Hi, I'm Christina, a Social Media Manager and Content Creator with a background in marketing, communication and design.

Product Design graduate (ALBA) and valedictorian of my Master's in Communication & Marketing, specialized in luxury, I learned how brands should look and feel at Christian Dior Couture, Veuve Clicquot, Balenciaga and Maje.

Today I bring that eye to Instagram and TikTok: content strategy, storytelling, filming, editing and publishing, for content that looks good and serves a purpose.

Christina sitting outside a coffee shop

My work in luxury, put into practice on social media.

Transferable skills
Visual merchandising and in-store displays→A feed that looks like a window display
Trade marketing and product launches→Launch teasers, reveals and content calendars
Multi-market coordination→Smooth remote work with several clients, founders and teams at once
Product design training→Visual identities for campaigns and launches
Who I work with

Food, fashion, beauty and lifestyle brands that care about how they look, have a story to tell, and want people to stop scrolling.

My
process

What it's like to work with me. A structured approach to social media management, from strategy and content creation to publishing and performance tracking.

0130-min call

Discovery

Understanding your brand, audience and social media goals.

02Week 1

Onboarding

Brand audit, tone of voice, account setup and content review.

03Week 2

Strategy

Content pillars, social media strategy and a monthly content calendar for approval.

04Weekly

Content creation

Filming, editing, copywriting and cross-platform content publishing.

05Monthly

Reporting

Performance analysis, key insights and content optimization for the following month.

What I
offer

01

Social media management

Scheduling, publishing, monthly report.

02

Content strategy & calendars

Content pillars and monthly calendars.

03

Content creation

Videos, carousels, posts. Shot and edited.

04

UGC

Creator-style videos for your product.

05

Copywriting

Hooks, captions, on-screen text.

06

Photography

Product, lifestyle, editorial.

Platforms

  • Instagram
  • TikTok

Apps I use

  • Adobe Photoshop
  • Adobe InDesign
  • Adobe Illustrator
  • Canva
  • CapCut
  • Notion
  • Rhinoceros

Rates

  • On request, tailored to each brand
Book a discovery call →
May 2026Today
Content strategy & planning

Mama pickled it, we made it famous.

Pickilini is a Dubai brand reimagining a Levantine staple for a new generation: crunchy, small-batch pickles with bold Arabic seasonings and no sugar, no additives, no preservatives. The mission is simple: make pickles cool again.

I started in May 2026 with a few TikTok videos a month. Since September I've led the content strategy and planning across TikTok and Instagram, with more than 10 pieces of content posted each month on each platform. I also direct a second content creator: I set the brief and the direction, and she creates from it.

+40.4%Instagram followers since Sept 1
10+Posts a month, per platform
2Platforms

Browse the content by type1 / 4

A

Founder-led content

The founders on camera, including the "Building Pickilini" series.

Views
119K
Shares
2.1K
Saves
319
Views
11,565
Shares
119
Saves
22
Pickilini founder carousel slide 1: People only post their wins
Pickilini founder carousel slide 2: Zero food experience
Pickilini founder carousel slide 3: Sugar instead of salt
Pickilini founder carousel slide 4: Went viral, 10 jars in stock
Pickilini founder carousel slide 5: The wrong lids
Pickilini founder carousel slide 6: Storing them is our personality
Pickilini founder carousel slide 7: Stuck near the Strait of Hormuz
Pickilini founder carousel slide 8: Just getting started
1 / 8
Views
27,800
Shares
105
Saves
70
B

Product-led content

The product is the hero: texture, crunch, recipes.

Views
9,256
Shares
56
Saves
31
Views
8,557
Shares
61
Saves
34
Views
5,000
Shares
18
Saves
20
C

Collabs

Pickilini x Fenty: content made with partner brands.

Views
7,810
Shares
41
Saves
9
Views
12,000
Shares
87
Saves
31
D

Stories

Day-to-day presence: polls, behind the scenes, reposts.

Coming soon teaser for the new flavor
Views
773
Interactions
11
Pickilini x Fenty Spicy jar promo
Views
918
Interactions
22
Sweet Pickilini at Ripe Market
Views
1,161
Interactions
22
Views
969
Interactions
20

One month, planned before it's posted.

Every month starts with a calendar: content pillars, a posting rhythm per platform, and a brief for each slot, so the founders and the creators always know what's next.

  • Product-led
  • Founder-led
  • Collabs
  • Product launches
  • Stories
Mon
Tue
Wed
Thu
Fri
Sat
Sun
1Building Pickilini ep.TT + IG
2Behind the scenesIG story
3Crunch testTT + IG
4
5RecipeIG
6Collab postIG + TT
7
8Building Pickilini ep.TT + IG
9PollIG story
10Product close-upTT
11
12Teaser 1IG
13Pairing ideaTT + IG
14
15Founders Q&ATT + IG
16Teaser 2IG
17Crunch ASMRTT
18CountdownIG story
19RevealTT + IG
20Launch dayIG story
21
22Building Pickilini ep.TT + IG
23
24RecipeIG
25Collab videoTT
26RepostsIG story
27
28Product close-upTT + IG
Foudre carousel slide 1: The runway spoke
Foudre carousel slide 2: Seeing red
Foudre carousel slide 3: The undone look
Foudre carousel slide 4: The archive diva returns
Foudre carousel slide 5: Wild things, wilder prints
Foudre carousel slide 6: Sheer and glossy
Foudre carousel slide 7: Coup de foudre
1 / 7
Oct 2025Today
Founder & fashion editor

Decoding fashion trends, styles and news.

Foudre is my own fashion account. I follow the shows and the news, curate the looks, and turn each trend into static posts and carousels, with the most activity during fashion weeks.

It covers fashion benchmarking, styling, curation and trend decoding.

2Platforms
2025Launched

The South of France edit / 2026 style guide

More posts

Foudre post, Saint Laurent SS27: a golden goodbye cover
Foudre post, Saint Laurent SS27: a golden goodbye slide 2
Foudre post, Saint Laurent SS27: a golden goodbye slide 3
Foudre post, Saint Laurent SS27: a golden goodbye slide 4
Foudre post, Saint Laurent SS27: a golden goodbye slide 5
Foudre post, Color combo of the week cover
Foudre post, Color combo of the week slide 2
Foudre post, Color combo of the week slide 3
Foudre post, Color combo of the week slide 4
Foudre post, Color combo of the week slide 5
Iced matcha in hand at a café terrace

UGC

Oct 2026Today
User-generated content

Content that feels like a recommendation, not an ad.

Short, creator-style videos for restaurants, bars and food spots. I find the angle, shoot on location and edit for TikTok and Instagram Reels, so the place looks the way it feels when you're there.

  • Concept
  • On-location shoot
  • Editing
  • Reels & TikTok

01Le Gratin

Parisian bistrot

02Gasolio

Italian-American joint

03Sequoia

Rooftop bar

I

Dualité d’Ève

Batroun, Lebanon3 August 2020
Two women lying face to face on white linen
Fig. 01Side by side
I

A reflection on the many faces of femininity, where strength meets vulnerability, purity meets sensuality and serenity meets intensity. Under the warm light of Batroun, the wind and the sea became silent witnesses to a dance between softness and power, revealing the quiet complexity in every gaze and gesture.

Place
Batroun, Lebanon
Date
3 August 2020
Woman in a white blazer and lilac scarf against a blue sky
Fig. 02Softness and power
Two women in white standing in the wind, fabric flowing
Fig. 03In the wind
Woman resting on a picnic blanket with books by Orwell and Musset
Fig. 04Afternoon reading
Woman by the sea, arms raised, hair across her face
Fig. 05Sea breeze
II

Huile du N’or

Bchaaleh, LebanonOctober 2020
Hands holding freshly picked olives
Fig. 01Fresh from the tree
II

In 2020, Huile du N’or, a new niche olive oil brand, commissioned me to photograph its upcoming campaign. What began as a single shoot in October grew into an ongoing collaboration across several campaigns.

Place
Bchaaleh, Lebanon
Date
October 2020
Hand picking a green olive from the branch
Fig. 02Picked by hand
Two Huile du N’or bottles on white linen with olive branches
Fig. 03The bottles
A Huile du N’or bottle on white linen beside an olive branch
Fig. 04The label
Olive crushed between fingers, oil running
Fig. 05First press
Bottle on a wooden board with a bowl of green olives
Fig. 06Still life
Dinner table set with two bottles, candles and dried hydrangeas
Fig. 07Dinner setting
Olive oil poured over a bowl of pasta
Fig. 08The finishing pour
Bottle beside small bowls of olive oil and balsamic with sea salt
Fig. 09Oil & balsamic
Friends at a picnic pouring olive oil on a salad
Fig. 10Shared at the table
Olive oil poured over a fresh salad at a picnic
Fig. 11The pour
III

Beirut, between darkness and light

Beirut, Lebanon16 November 2021
Beirut skyline in darkness during the 2021 blackout
Fig. 01Achrafieh, 16 November 2021
III

Riding back from Achrafieh, once one of Beirut’s most vivid neighbourhoods, I was struck by how dark, monotone and heartbreaking it had become. Since 2019, Lebanon had been sinking into an economic, financial and social crisis, deepened by the 4 August explosion that devastated the capital. In 2021, a new electricity shortage left Beirut in pitch-black darkness, and millions of Lebanese were living in that precarious reality. This series captures the city as it was that night.

Place
Beirut, Lebanon
Date
16 November 2021
Beirut cityscape at dusk with only a few lit windows
Fig. 02The city, dimmed
A single streetlight glowing against a dark apartment building
Fig. 03The only light on the street
Dark street with car headlights and the city below
Fig. 04Headlights as the only light
Tower silhouettes at dusk with a few lit windows
Fig. 05A few lights left on
Rooftops at dusk beside a wall lit orange by a single lamp
Fig. 06Rooftops at dusk

Let's work
together

Tell me about your brand, your goals and how I can help bring your social media presence to life. I'll get back to you within 48 hours.

03 / Discovery callBook a discovery call →